Bluebik Group Public Company Limited (BBIK), a leading consultancy on digital enterprise transformation, records a new high of its performance in 2025 with 347 million baht in its net profit. The amount included 341 million baht in the profit of the parent company which rose by 13% from 301 million baht in the previous year. The total revenue of the group reached 1,545 million baht, up from 1,506 million baht in the previous year. The performance in 2025 resulted from demand for digital transformation in many industries including finance, insurance, energy, manufacturing, technology and communication. Another factor is the customer base in the government sector, which has been expanding since late 2024. Therefore, Bluebik confidently expects the excellent performance to continue this year.
Also, Bluebik opened a new subsidiary, Bluebik Digital Company Limited, which resulted from the merger of Bluebik Vulcan Company Limited and the Digital Excellence & Delivery (DX) unit of Bluebik. The formation of the new company is aimed at elevating DX services (the development of digital systems, applications and solutions) to carry out large-scale and highly complex projects. This is to meet increasing demand for digital transformation and technology adoption from organizations in Thailand and other countries.
In the fourth quarter of 2025, the business of Bluebik grew strongly. The parent company made 127 million baht in net profit, soaring by as much as 80% from the net profit of 68 million baht in the previous quarter. The group’s total revenue rose by 19% QoQ to 451 million baht. This reflects the adaptability and resilient business models of Bluebik. These factors enabled the group to efficiently cope with economic uncertainties throughout 2025. Consequently, the gross profit margin of Bluebik increased from 48% in 2024 to 50% in 2025. Its revenue backlog (including the backlogs of its subsidiaries and joint ventures) amounted to 952 million baht at the end of December 2025. Of the backlog, 777 million baht will be recognized within this year and the rest will be done gradually from 2027 to 2030.
Pochara Arayakarnkul, Chief Executive Officer of Bluebik Group Public Company Limited (BBIK), said the strong business growth reflects that clients entrust Bluebik to continuously implement their important strategic projects. In the modern business era, however, technology becomes the most important competitiveness indicator and business organizations have more complex requirements and demand faster and more accurate project implementation. Therefore, the formation of Bluebik Digital Company Limited is an important step in the process of structure transformation to enhance the capabilities of the “Digital Excellence & Delivery” unit so that Bluebik is ready for all technology trends, especially technology application at organizations and AI transformation which require particularly expertise in the innovations that really benefit businesses.
“The company foresees business expansion on the trend of technology adoption in many industries. Organizations have different requirements according to their own contexts. Regarding our direction, the company will thus focus on expanding services horizontally and vertically to strengthen the digital ecosystems of clients. Innovations and precise strategies can well maintain the strong digital ecosystems of clients, unlock their potential and create their sustainable growth,” Mr. Pochara said.
Panya Pornkajornkitkul, President of Bluebik Digital Company Limited, said that workforce management is more flexible and agile at Bluebik Digital because centralization and standardization help increase research and development capabilities. Innovations are not isolated anymore. They are now efficient and outcomes are better. The concept of work is ‘We don’t deliver systems. We deliver outcomes.’ This emphasizes the quality of work and delivery timeframes. With this concept, the company can choose the best technology and deliver true business value to clients.
“Bluebik Group has more than 1,000 tech talents. Bluebik Digital has over 500 ones and plans to expand the workforce by 10% within this year to support growth and handle large-scale projects. Also, the company plans to become a strategic tech enabler by collaborating with business partners to develop new products and solutions. This will raise its recurring income and opportunities to reach new groups of potential clients, attract world-class partners and lead to its initial public offering in the future,” Mr. Panya concluded.
