Insights
Keep up to date with business trends and innovation technology
to unlock idea and drive your business

Transforming Marketing Strategy with Generative AI
Many organizations are using artificial intelligence to drive their business but the key is how to use AI with its maximum efficiency and effective...

Turn Info into Insights
Sharpen Strategic Decisions with Consolidated Data Platforms
Digital-first operations are playing important roles in growing business. They refer to the application of technologies to boost efficiency and str...

Bluebik foresees 5-fold growth in 2025 on full-scale overseas strategies and sustained service expansion
Bluebik Group Public Company Limited (BBIK), a leading consultancy on end-to-end digital transformation, is upbeat on its strategies which prove to...

10 disruptive technology trends in 2023 – 2026, urging businesses to become “Digital-First Company”
Bluebik suggests 10 disruptive technology trends in 2023 - 2026, urging businesses to become “Digital-First Company” with 3 factors to be competiti...

Bluebik recommends “Digital-First Company” – the business trend that creates growth opportunities
Bluebik Group Public Company Limited (BBIK), a leading consultancy on end-to-end digital transformation, suggests “Digital-First Company”, the majo...

3 Important Cybersecurity Issues in 2023
Blubik shares its clear vision of 3 important cybersecurity issues in 2023 when businesses should have ‘cyber resilience’ to cope with the cyberatt...

4 Things Business Need to Know for Successful Data-Driven Marketing
In the new world of business, many people agree that data-driven marketing informs our understanding about customers, gives us clearer data about c...

5 Initiatives for Successful Digital Transformation, Limitless Capabilities and Exponential Growth
The influences of online channels on consumers’ behaviors as well as business environments, and recommends 5 initiatives for successful digital tra...

Insurers Speed Up to Gain a Competitive Edge in Becoming Innovative Insurers
Tips for insurance businesses to expedite innovations to attract customers’ hearts via strategically applying technology and building a business ec...

How Agile Helps Improve Marketing Efficiency and Gain a Competitive Edge in the Covid-19 Era
Applying the “Agile” is a concept to enhance marketing efficiency and to offer faster products and services by creating a small marketing campaign ...

Cloud Technology is the Real Hero in Supporting Efficient Management of IT Expenses During COVID-19
Organizations can reduce IT expenses in this critical time by tapping into Cloud computing, which is a technology for storing and processing data o...

Shifting ‘Mindsets’ – Key to success during COVID-19: embracing technologies to go through changes
Organizations must adjust their strategies in all dimensions to speed up transformation towards the new business normal. The escalating COVID-19...

Data-driven Banking: Big Data Readied to Add Value to Banks
As the waves of digital disruption start to shake every industry, those who are slow or cannot adapt themselves to changes might be swept away or d...

Intensive Business Continuity Planning (BCP) to fight against COVID – 19
In the past, a pandemic crisis might not constitute a threat to the going concern of businesses. However, the outbreak of the new coronavirus disea...

5 Mega Trends to Steer Businesses Forward in the New Decade of 2020s
Many businesses have perished or faded away amid the constant evolution of technology and rapid-changing consumer behaviors, a reflection that “Ada...

It’s time for CTO/CIO to quickly embrace changes to catch up with the needs of the digital business world.
We have heard for a long time that Digital Disruption will likely cause significant change to every industry. Any business that cannot cope with su...

Virtual Agile helps organizations stay afloat amid economic slowdown
Every industry currently faces the endless waves of Digital Disruption. Both traditional and new technologies have been making rapid changes to con...

Lifestyle Banking to Seize More ‘Time’ from Customers
In 5 years, competition in the banking industry will become more intense. With fast-changing customer behaviors and disrupters, it’s not just about...

Customer Experience (CX) as Key to Business Success
In the age of digital transformation that alters all aspects of our day-to-day lives, businesses and entrepreneurs need to adapt to new business en...

Borderless Competition Through Digital Ecosystem
How the businesses create competitive advantages. One strategy that many businesses have done is to integrate themselves as part of the “Digital Ec...

Omni-Channel : Blurs the lines between Online and Offline.
Even though the digital world has made it possible for businesses and customers to connect through an online platform for an easy exchange of produ...

5 ways of how Agile works that are not limited only for Startup.
5ways to transform how an organisation works into the Agile model to cope with rapid changes in the business world and to be able to resolve any co...

Marketing Automation : A Future Marketing Tool
Old-school marketing may not be enough to make us thrive in the digital age. As people are concerned with time and becoming more sophisticated,...

Driving the digital core with Agile.
In a time when Digital technology has started playing a major role in global business - with the behaviours of the consumers always changing from d...