Convenience is vital for business and applications are the popular channels of convenient communications between consumers and brands. Insurance firms are using applications for the purpose because they must communicate with numerous clients every day. Undoubtedly it is difficult to design and develop an effective application but what is more difficult is the management of the data that applications process.
The MTL Click application was developed to gather all products and services of Muang Thai Life Assurance Public Company Limited (MTL) at one place for clients’ convenience. It is thus crucial to enhance the back-office system of the application to guarantee the accurate and swift access and extraction of clients’ data.
The beginning of MTL and Bluebik collaboration
Ruarob Tiyachate, Executive Vice President of Muang Thai Life Assurance, said he chose Bluebik to develop cloud-based Data Service API because he had earlier seen the skills of the ‘data key man’ of Bluebik and he was confident of the service to be delivered. Nowadays data technology develops fast. So, it is necessary to select the partner that has expertise, truly understands the requirements of the company and is ready to solve problems and adjust plans to perfectly meet demand, according to Mr. Ruarob.
“Bluebik is a master at solving technical problems. Its team applied knowledge skillfully and thus system design and deployment were quite speedy. This happened especially to the new tasks that required integration with new technology such as the integration of data systems into ChatGPT or other AI systems which was impressively done.”
Good impression on Bluebik
“Bluebik provides one-stop services. Its team has data insight and can foresee how data will benefit end systems when they are used. Importantly, Bluebik did not act like general business partners who would try only to finish tasks. It focused on solutions. I often saw its perseverance to look into problems thoroughly and try solutions to achieve the best outcomes.”
Bluebik offers consulting on big data management and advanced data analyses (Big Data & Advanced Analytics) to ensure that business organizations will have efficient data extractions. Bluebik has the teams of experts who are willing to support clients from the stage of data strategies so that clients’ organizations can design effective use cases and benefit from their data. Bluebik also provides clients with consulting on data governance, data architecture and data platform infrastructure to create secure and flexible systems. As well, Bluebik develops data visualization and machine learning models and applies AI technology to support business decisions and build competitive advantage.
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