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Bluebik (BBIK) Wins 2 Awards from SET Awards 2022
‘Best Innovative Company – Deal of the Year’

On October 28, Bluebik Group Public Company Limited by its Chief Financial Officer, Ms. Sriprae Thanathitiphan, and its Director of ERP Advisory, Mr. Warat Laithong, received two awards in the SET Awards 2022 presentation ceremony organized by the Stock Exchange of Thailand and the Money & Banking magazine. Bluebik Group won the Deal of the Year Award for its initial public offering worth not over 3 billion baht. It also received the Best Innovative Company Award for developing the innovative LISMA (LINE as SAP Mobile Application) which connects SAP to the LINE application and allows SAP users to access SAP via LINE conveniently, swiftly and safely in accordance with the security standard of LINE Thailand and be free of any inconvenience and complication that they might experience in the past. The two awards prove the leadership of Bluebik Group in end-to-end digital transformation consulting which has been fueling its continuous growth. The SET Awards 2022 was organized ...

31 October 2022
#SET#SETAwards

Bluebik enters the cybersecurity market with confidence to provide digital trust services to protect organizations from cyber threats and guarantee their uninterrupted growth

Bluebik Group Public Company Limited (BBIK), a leading consultancy and service provider on end-to-end digital transformation, is entering the cybersecurity market with full throttle after Bluebik’s board of directors approved the establishment of its cybersecurity subsidiary, Bluebik Titans Company Limited, in August. Bluebik Titans was founded by a cybersecurity team leader with more than 15 years of expertise in international consulting firms.  The new subsidiary provides comprehensive digital trust services so that clients can effectively achieve digital transformation and strengthen their cybersecurity.           Mr. Pochara Arayakarnkul, Chief Executive Officer of Bluebik Group Public Company Limited (BBIK), said cyberattacks were soaring because more businesses were entering the digital world and there were more data in information technology systems. Those with ill intentions see them as targets for their money-making cyber...

25 October 2022
#Cyber Security#Digital Transformation

ค้นหา ‘คุณค่าของชีวิต’ ด้วยปรัชญา ‘Ikigai’ ที่ทำให้ทุกเช้าของการทำงานมีความสุขขึ้น

เคยสงสัยไหมว่า ทำไมบางคนถึงมีความสุขและกระปรี้กระเปร่าทุกเช้าที่มาทำงาน ในขณะที่บางคนไม่อยากแม้แต่จะลืมตาตื่นและลุกจากเตียงด้วยซ้ำ สิ่งเหล่านี้อาจไม่ได้เป็นเพียงเพราะความเกียจคร้านของคน แต่มันอาจเป็นเพราะเขายังไม่เจอ “อิคิไก” ของชีวิตก็เป็นได้ “อิคิไก” (Ikigai – 生き甲斐) มาจากคำว่า อิคิ (Iki – 生き) ซึ่งแปลว่า “ชีวิต” หรือ “การมีชีวิต” และคำว่า ไก (Kai – 甲斐) ที่หมายถึง “ผลลัพธ์” หรือ “คุณค่า” เมื่อนำมารวมกัน Ikigai จึงมีความหมายว่า “คุณค่าของการมีชีวิตอยู่” Ikigai เป็นปรัชญาของชาวญี่ปุ่นที่สามารถนำมาประยุกต์ใช้ได้ทั้งชีวิตประจำวันและชีวิตการทำงาน เพียงแค่เราตระหนักรู้คุณค่าของการมีชีวิตอยู่ ผ่านหลักการพื้นฐาน 4 ข้อ ดังต่อไปนี้ https://th.hrnote.asia/tips/210730-ikigai/ 1. อะไรคือสิ่งที่เรารัก (What you love?) คือ สิ่งที่เราทำแล้วมีความสุข รู้สึกอยากทำสิ่งนั้นเรื่อยๆ ไม่ต้องฝืนที่จะทำ เมื่อเรารู้ว่าเรารักอะไร เราก็จะรู้ว่างานที่เหมาะสมกับตัวเราจริง ๆ คืองานอะไร เช่น ถ้าคุณมีความสุขเมื่อได้เขียนโค้ดหรือแก้ bug คุณก็อาจจะต้องมองหางานด้านซอฟต์แวร์ เพราะมันจะทำให้คุณได้...

20 October 2022

5 Principles of Cloud Architecture Design

Bluebik Group Public Company (BBIK), a leading consultancy and service provider on end-to-end digital transformation, presents five cloud architecture design principles for organizations to improve their cloud computing. They cover operation, security, cost effectiveness, reliability and efficiency. With the principles, server management at organizations will be more flexible and efficient and they can cut unnecessary costs, be ready for future operations and enjoy steady and sustainable growth. Phiphat Prapapanpong, Director and Head of the Big Data and Advanced Analytics Team at Bluebik Group Public Company Limited (BBIK), said cloud computing became increasingly popular. This is confirmed by the “Cloud Shift” survey of Gartner which suggests that in 2025 organizations’ spending on information technology will mostly go to cloud computing and more computing technologies such as software, applications and infrastructures will be cloud-based. This trend indicates that cloud comput...

18 October 2022
#Cloud Architecture#Cloud Computing#Digital Transformation

HR Solution – A Win-Win Tool for Organizational Transformation

Repetitive work was once a major issue of human resources departments. It included reports on clock-in, clock-out and overtime of employees for the calculation of their remuneration. When workforces grew, the recurring tasks were more time-consuming. As people are more familiar with the digital world, have smartphones and high-speed internet and have worked from anywhere amid the COVID-19 crisis, many organizations start to look for the HR solutions that can transform their internal administration. Meanwhile, the staff of human resources departments become open to new technologies. So, this article will show how HR solutions can transform organizations and benefit all their units.  1.     Reduction in time-consuming tasks for all departments at organizations HR solutions were designed to function as self-service systems and reduce the paperwork of organizations. HR solutions can automatically calculate salaries and overtime and support a...

11 October 2022
#HR Solution#HumanOS#Digital Transformation

เจาะลึก!! 2 ศึกชิงเจ้าตลาด ‘Web Browser’ สู่เส้นทางการเป็นเบอร์ 1 ของ ‘Google Chrome’

ปฏิเสธไม่ได้เลยว่าในปัจจุบัน Web Browser กลายเป็นโปรแกรมหลักที่คอมพิวเตอร์และโทรศัพท์มือถือทุกเครื่องต้องมี เพื่อเข้าถึงข้อมูลข่าวสารหรือการบริการต่างๆ บนโลกออนไลน์  จากความสำคัญดังกล่าวของ Web Browser ที่เปรียบเหมือน ‘ประตูบานแรกสำหรับการท่องอินเตอร์เน็ต’ จึงไม่น่าแปลกใจว่า สงครามการแย่งชิงส่วนแบ่งตลาดผู้ใช้งานของผู้ให้บริการ Web Browser นั้น เป็นสงครามที่ยืดเยื้อยาวนาน แต่ความน่าสนใจของการต่อสู้ในครั้งนี้ คือ “ใครจะเป็นผู้ชนะในสงครามครั้งนี้กันแน่?” “เราสามารถเรียนรู้อะไรจากประวัติศาสตร์เหล่านี้บ้าง?” เราไปหาคำตอบด้วยกันได้จากบทความนี้ The Browser War I Web Brower ในยุคแรกเกิดขึ้นในช่วงทศวรรษ 1990 ซึ่งในสมัยนั้น Mosaic จาก National Center for Supercomputing Applications (NCSA) ถือเป็น Web Browser ตัวแรกที่ได้รับความนิยมสูงที่สุดในกลุ่มผู้ใช้งานทั่วไป  จนกระทั่ง Marc Andreessen อดีตนักพัฒนา Mosaic ซึ่งในขณะนั้นเป็นเพียงพนักงานพาร์ตไทม์ของ NCSA ตัดสินใจออกมาตั้งบริษัทของตัวเองโดยใช้ชื่อว่า Netscape Communications Corporation และพัฒนา Web Brows...

5 October 2022
#Business Trends#Digital Transformation#Marketing

Bluebik Devises 3-Year Key Strategies for Rapid Business Development and Overseas Service Expansion to Grow Exponentially by More Than 70% Annually and Be a Truly End-to-End Digital Transformation Partner

Bluebik Group Public Company Limited (BBIK), a leading consultancy and service provider for end-to-end digital transformation, has formulated its new key strategies for a growth rate of at least 70% per annum. Designed for implementation in the next three years, the key strategies focus on rapid business expansion through Bluebik’s Digital Transformation Consulting Services & Digital Platform Portfolio. The expansion will happen in the form of organic growth meaning increased revenue generation by existing key services and inorganic growth through mergers and acquisitions (M&A), joint ventures (JV) and new subsidiaries. This is aimed at introducing technology-related services and products to penetrate new markets in and outside the country and underline the company’s position as a truly end-to-end digital transformation partner. Pochara Arayakarnkul, Chief Executive Officer of Bluebik Group Public Company Limited, said that with the major strategic change the company would ha...

3 October 2022
#Strategy#Digital Transformation

Internship Opportunities for MBA Students at Bluebik!

Internships are a great chance for students who want to get hands-on experience before starting their real life work. Bluebik understands these needs and provides opportunities for all students both undergraduates and master students to advance their career to grow as a professional in their future goals. Meet 'Woon Parima', our MBA student at Carnegie Mellon’s Tepper School of Business who joined an internship program last summer, shares an insider review about what she did and learned at Bluebik. Hello, I’m Parima and I’m an MBA student at Carnegie Mellon’s Tepper School of Business, concentrating in Technology Strategy and Product Management. Before the MBA program, I worked at a technology consulting firm specializing in project implementation. I have always been interested in digital transformation and the opportunities to reinvent and innovate businesses for higher and more impactful growth. This leads me to the Bluebik internship opportunity where I interned as part of ...

30 September 2022
#MBA#Internships#Life at Bluebik#Our People

Bluebik and OR Develop Ideal CRM for Greater Business of Café Amazon

Bluebik Group Public Company Limited (BBIK), a leading consultancy and service provider for end-to-end digital transformation, and PTT Oil and Retail Business Public Company Limited (OR) are raising standards in the services and franchise system of Café Amazon coffee houses with the world-class Customer Relationship Management (CRM) system, Salesforce. The CRM application development project is aimed at impressing coffee lovers with greater relationships and services and effectively serving communications and coordination between OR and franchisees concerning sales, services, and marketing for mutual growth. The collaboration project is expected to bring notable success from the second quarter of 2023 onwards. Mr. Somyot Kongprawet, Senior Executive Vice President for Lifestyle Business at PTT Oil and Retail Business Public Company Limited (OR), said OR had 4,069 Café Amazon coffee houses worldwide and more than 80% of them operated under its franchise system. OR plans to open mo...

29 September 2022
#CRM#OR#Digital Transformation#Marketing

What is HR solution? Why are organizations using it?

The organizations that head for digital transformation are interested in the instruments that can assist in their management and one of the instruments that today’s organizations need is HR solution. It is Software as a Service (SaaS) and the Employee Self-Service kind of human resources management. With the instrument, employees can do self-services instead of seeking them from their HR department. HR solution also handles routine work such as payroll for HR departments and provides the latter with real-time access to employees’ data. The worldwide markets of HR solutions are estimated at US$15.8 billion this year and next year the value will soar to US$25.9 billion. The biggest market is North America, followed by Europe and Asia-Pacific. SMEs substantially form half of all the clients in the markets. This indicates that SMEs have an urgent need for digital transformation. HR solutions are also growing in Thailand. According to IT-CAT Company Limited that developed the Human...

28 September 2022
#HR Solution#Digital Transformation