Client industry : Leading financial institution in Thailand Bluebik role : UX/UI design and HTML coding on online platforms to attract and engage with customers Situation : In order not to fall behind the online financial world, many financial institutions currently have turned to established applications or websites to increase the chances of reaching and connecting with customers that can be used on multiple devices (Responsive Website). Also, they may use the information from the registration for further benefits because data is one of the valuable resources for the digital economy. Therefore, this customer decided to let Bluebik assist on the UX/UI design and HTML coding on its own new engaging platform. The core focus is on Financial Personality Test and Goal Setting features to make customers financially healthy while having a good user experience. Solution : Bluebik spent 7 months developing the Financial Personality Test and Goal Setting features, which would help t...

Client Industry : A Financial and Investment Service Provider Bluebik Role : Campaigning for a digital mindset to enable members in the organization to develop digital projects and tools that will help boost its competitive edge and to increase the acceptance and use of digital tools. Situation : Over the past few years, the phrase “Go Digital” became the mission of many organizations that desired explosive growth. This client of Bluebik was determined to develop various forms of digital tools to improve its own efficiency but was challenged by the low levels of acceptance and use. Therefore, it looked for a partner who can provide insights into its employees. Solution : Bluebik increased the acceptance and use of digital tools within 4 months. Executives of many departments and companies under the same umbrella jointly drew a 3-year digital roadmap to initiate the digital projects that they approved and of which they sorted out the priorities together. Result : This cli...