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PFM, a Personal Financial and Investment Assistant in the Digital Age.

The next steps for banks in the digital era in managing money matters for customers and taking the role of a personal financial manager will be to bring their services closer to customers and away from their brick-and-mortar branches with the modern PFM coming into play as a key weapon. Wouldn’t it be great to […]

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Lifestyle Banking to Seize More ‘Time’ from Customers

In 5 years, competition in the banking industry will become more intense. With fast-changing customer behaviors and disrupters, it’s not just about getting more money. It’s about getting more ‘time’ from customers, and lifestyle banking is key to that. The customer experience and engagement model are what defines a new era of banking. The banking industry will […]

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Customer Experience (CX) as Key to Business Success

In the age of digital transformation that alters all aspects of our day-to-day lives, businesses and entrepreneurs need to adapt to new business environments, and one of the most talked-about trends we see as consultants is ‘customer experience (CX).’ It is a connection between customers and businesses. It’s what customers experience since they first get into […]

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Bio Payment : A new take on payments in a Cashless society

“You can make payments without cash.”, Thailand is gradually turning itself into a functioning cashless society – meaning that after five years, you will not need cash for your financial services. Moreover, a new technology is called “Biometric Payment”, or simply “Bio-payment” that allow you use your personal physical information/identification to authorise any form of […]

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Borderless Competition Through Digital Ecosystem

How the businesses create competitive advantages. One strategy that many businesses have done is to integrate themselves as part of the “Digital Ecosystem”. Traditional competition has been all about product features and costs with stiff competition. The playing field has become more difficult for players to beat their opponents. Also, a growing number of startups […]

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Omni-Channel : Blurs the lines between Online and Offline.

Even though the digital world has made it possible for businesses and customers to connect through an online platform for an easy exchange of products and services, a singular working channel in the form of either online-only or offline-only might not always be the best functional approach.  This stands true because in the present circumstances, […]

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There’s a FIRST TIME for everything

From a fresh graduate to the Head of People Team Sutida Chansomboon started her first step with Bluebik Group as a fresh graduate before she became Head of People Team of Bluebik Group in just 3 years. Surely, her HR career path must be challenging and interesting having to deal with many people. From an […]

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5 ways of how Agile works that are not limited only for Startup.

5ways to transform how an organisation works into the Agile model to cope with rapid changes in the business world and to be able to resolve any complications that may occur as the project evolves. Many organisations in the business world today use this work model with many projects or even product development and new […]

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Marketing Automation : A Future Marketing Tool

Old-school marketing may not be enough to make us thrive in the digital age.  As people are concerned with time and becoming more sophisticated, the old ways of marketing alone would no longer be effective in meeting customers’ needs. Marketing in the digital world is not only about getting clients to know our products, but […]

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The Differences between Omni-Channel and Multi-Channel Strategies

The Differences between Omni-channel and Multi-channel Strategies With the steady increase in access points for the obtaining of products and services, modern businesses have started adopting the Multi-Channel strategy that comes equipped with various “Touch points”, so as to offer more options for accessing such services with simplicity and ease. The user experience may differ […]

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